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Key Highlights

Course Curriculum

Modules designed to meet current industry standards.

01

Introduction to Marketing and Business Strategy

02

Consumer Behavior and Market Segmentation

03

Branding and Positioning Essentials

04

Pricing, Distribution, and Promotion

05

Digital Marketing Fundamentals

06

Marketing Planning and Case Studies

Your Guide to This Course

Essential Outcomes & Value for Every Learner

Learning Outcomes

By the end of this course, learners will be able to:

  • Understand the fundamentals of marketing and its role in business strategy.
  • Conduct market research to identify customer needs and preferences.
  • Develop marketing plans and promotional strategies.
  • Explain the basics of branding and positioning.
  • Explore the role of digital and social media marketing.
Who Should Enroll
  • Students aspiring to enter marketing, sales, or business management
  • Entrepreneurs building brand presence for startups
  • Professionals transitioning into marketing roles
  • Anyone interested in learning how businesses attract and retain customers
Why Choose This Course
  • Comprehensive introduction covering both traditional and digital marketing
  • Practical insights with case studies and real-world examples
  • Ideal for beginners with no prior marketing knowledge
  • Free certificate to showcase marketing skills
Executive Certification in Network Security & Ethical Hacking
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Need to know more?

Get to know the course in depth by downloading the course brochure
Executive Certification in Network Security & Ethical Hacking
more

Need to know more?

Get to know the course in depth by downloading the course brochure
Executive Certification in Network Security & Ethical Hacking
more

Need to know more?

Get to know the course in depth by downloading the course brochure
Executive Certification in Network Security & Ethical Hacking
more

Need to know more?

Get to know the course in depth by downloading the course brochure

Real People. Real Results​

Real stories of career growth, skill mastery, and success after MSM Grad programs.

Real People. Real Results​

Real stories of career growth, skill mastery, and success after MSM Grad programs.

Designed for Ambitious Professionals

Roles Offered
Salary Growth Potential

Entry-level Java developers earn ₹3.5–6 LPA; rapid growth for skilled full stack professionals.

Top Hiring Companies

Designed for Ambitious Professionals

Roles Offered
Salary Growth Potential

Entry-level Java developers earn ₹3.5–6 LPA; rapid growth for skilled full stack professionals.

Top Hiring Companies

You Asked, We Answered

Do I need prior coding experience?

Basic understanding of programming concepts is helpful but not mandatory.

Will I be job-ready after this program?

Yes, with project completion and practice, you’ll be ready for junior developer roles.

Does this course include certification?

Yes, you will receive an industry-recognized NASSCOM certification.

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